Well, it’s about that time to order a new set of marketing tools for my latest blog, Poisoned By Giftgas. I’m playing around with several designs and haven’t quite decided which one to go with yet.
With the graphic design of the first set of cards I made for allstaractivist.com, I discovered that what I considered ugly was actually a boon. I found that the frenetic collage of images had a hypnotic effect on those I gave it to. The person stares intently at the card trying to figure out what they are looking at. The glossy finish of clay coated card stock seems to lend an undue formality to printed material, gravitas of the content notwithstanding.I liken this to much the same way the finish of a concrete sidewalk can set the tone for an urban foray, be it a Rodeo Drive pamper or an Inner City excursion.
All of my training told me that a clean and spartan layout was the most effective design for a card however, my experience has proven that false. While the person is trying to figure out just what the heck they are looking at, I have ample time to talk to them enthralled in a mildly suggestive state.
Ha! Take that Gang Stalkers!